LinkedIn Premium subscriptions offer additional features compared to the free subscription. We find there:
More visibility: Premium profiles benefit from greater visibility for recruiters and professionals in your network.
Relevant career opportunities: You can receive notifications of new career opportunities based on your skills and interests.
Access to detailed information: You can learn more about companies and people faster. Everything will be classified: recent publications, key people and job offers.
The ability to see who viewed your profile: even if your visitor has chosen the “invisible” feature.
Connect with more people: You can see and contact 2nd and 3rd degree connections, which can be helpful in expanding your network.
Advanced Search Tools: You have access to more advanced search features to find qualified leads.
Obviously, who says “Premium” says cost! 🤑
We first present the prices of LinkedIn Premium in 2023 before explaining the advantages of each:
LinkedIn Premium Career is a premium LinkedIn membership designed for people seeking career opportunities. This offers additional features to improve your visibility and help you find career opportunities. Features include:
With an optimal content strategy, you will achieve the same results as paying for this Career Premium plan.
Sure, it will take more time, but it will cost you less money.
LinkedIn Premium Business is for businesses and entrepreneurs and offers tools to manage and grow their professional network, publish content to promote their business, and find qualified leads. Features include:
Business Premium is similar to Sales Navigator, with a few fewer key features. Let's say that for almost €50 per month, we expect to come close to perfection. Competitive intelligence and a good analysis of the target will have the same result. By the way, Sales Navigator, let’s talk about it!
The subscription is aimed at sales representatives and marketing professionals and offers advanced features to help them identify and reach qualified prospects, track their network activities, and find sales opportunities. Sales Navigator includes:
Depending on your objective, Sales Navigator can be a good ally, especially for direct sales on LinkedIn. The advantage of Sales Navigator: you can combine this formula with LeadnLead, to guide and boost your commercial actions!
A free account on LinkedIn has certain limitations in terms of available features:
Depending on your objective, Sales Navigator can be a good ally, especially for direct sales on LinkedIn. The advantage of Sales Navigator: you can combine this formula with LeadnLead, to guide and boost your commercial actions!
Whether you are looking for a job, a salesperson, an entrepreneur, your needs and desires will be different. And let's be honest: LinkedIn Premium is not essential for everyone.
BUT, (because there is always a “but”) it must be said: Sales Navigator is a powerful tool, which is worth trying. If you don't have the budget for this kind of investment there are automatic prospecting tools on LinkedIn.